Canon: Meet the New Hybrid Lenses

Canon: Meet the New Hybrid Lenses – New to the L-Series Family

Introducing three new lenses – two primes and one zoom – designed for hybrid versatility in photography and filmmaking

New Lenses Coming Soon – Give us a call at (201) 664-4113 to pre-order yours today!

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Canon: Meet the New Hybrid Lenses


Meet the New Hybrid Lenses: RF50mm F1.4 L VCM Lens

RF50mm F1.4 L VCM Lens
RF50mm F1.4 L VCM Lens

RF50mm F1.4 L VCM Lens – Coming Soon

Give us a call at (201) 664-4113 to pre-order yours today!

RF 50mm lens - VCM (Voice Coil Motor) sample image

The RF50mm F1.4 L VCM is part of the expanding Hybrid lens series. Targeting a wide range of still-image and video shooters, with a combination of wide-angle coverage, a fast f/1.4 maximum aperture, and excellent image quality. On a full frame camera this lens gives you a Standard-angle look. For decades it has been the most “all-purpose” focal length for photos and videos. On the video side, this lens really shines with a dedicated manual Iris ring, and a linear focus motor called a VCM (Voice Coil Motor) that is virtually silent.  The VCM works in tandem with a Nano USM (Ultrasonic Motor) on the floating focus unit for incredibly fast autofocus.  And finally, focus breathing is barely noticeable on this incredibly versatile lens , minimizing distractions for your viewer, and keeping your imagery and story as the priority.


Meet the New Hybrid Lenses: RF24mm F1.4 L VCM Lens

RF24mm F1.4 L VCM Lens
RF24mm F1.4 L VCM Lens

RF24mm F1.4 L VCM Lens – Coming Soon

Give us a call at (201) 664-4113 to pre-order yours today!

Wide-angle look with RF24mm F1.4 L VCM Lens

The RF24mm F1.4 L VCM is part of the expanding Hybrid lens series, targeting a wide range of still-image and video shooters, with a combination of wide-angle coverage, a fast f/1.4 maximum aperture, and excellent optical design. On a full frame camera this lens gives you a wide-angle look which has for decades been used to add drama to photos and videos. It has always been a very popular look for establishing shots.  On the video side, this lens really shines with a dedicated manual Iris ring, and a new linear focus motor called a VCM (Voice Coil Motor) that is virtually silent.  The VCM works in tandem with a Nano USM on the floating focus unit for incredibly fast autofocus.  And finally, focus breathing is barely noticeable on this incredibly versatile lens.


Meet the New Hybrid Lenses: RF 70-200mm F2.8 L IS USM Z Lens

RF 70-200mm F2.8 L IS USM Z Lens
RF 70-200mm F2.8 L IS USM Z Lens on Canon EOS R1

RF 70-200mm F2.8 L IS USM Z Lens – Coming Soon

Give us a call at (201) 664-4113 to pre-order yours today!

Expanding the Hybrid RF Zoom lens series, Canon is proud to introduce the RF70-200mm F2.8 L IS USM Z lens – an internal zooming and focusing model, supporting the use of RF Extender 1.4x and 2x throughout the 70-200 zoom range. This lens is an incredible telephoto zoom solution for many different applications. An optional, dedicated Power Zoom Adapter PZ-E2 transforms the video operation possibilities with its smooth and versatile zooming. Even in low light, this lens will excel for weddings and events, photojournalism, portraiture, studio work, and video creation.  Available in black, or white thermal barrier paint.


New Lens: Canon RF-S7.8mm F4 STM DUAL Lens

Bring Your Content to Life in Vivid 3D Depth - Introducing the RF-S7.8mm F4 STM Dual Lens

RF-S7.8mm F4 STM DUAL Lens – Coming Soon

Give us a call at (201) 664-4113 to pre-order yours today!

Tell Your Story with 3D Depth
Canon RF-S7.8mm F4 STM DUAL Lens - Depth

With the growth of the VR headset market, there is an excellent opportunity for Content creators to create CAMERA-CAPTURED content, and to expand their audience by creating 3D experiences with a level of 3D immersion not possible with traditional flat 2-dimensional content.  And now you can capture and share your adventures, your daily explorations, memories and powerful portraits using this new Canon stereoscopic lens without spending thousands to make it a reality.

Canon RF-S7.8mm F4 STM DUAL Lens
Canon RF-S7.8mm F4 STM DUAL Lens

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