Sony: One Week Only – Save up to $400 on select Sony cameras and lenses
Sony: One Week Only – Save up to $400 on select Sony cameras and lenses October 7 – 13 2024
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Sony: One Week Only Savings
Save up to $400 on select Sony cameras and lenses October 7 – 13 2024
One Week Only – Save $200 on the Alpha 7 IV full-frame mirrorless camera – 10/7/24 through 10/13/24
Sony: Upgrade Your Imaging – Save $400 on the Alpha 7R V full-frame mirrorless camera – 10/7/24 through 10/13/24
Sony ZV Series – Save up to $150 on the ZV-1, ZV-1 II, ZV-1F or ZV-E10 Cameras for Content Creators – 10/7/24 through 10/13/24
Capture Your World with Sony
#1 Mirrorless Camera Brand
Based on NPD Group/Retail Tracking Service reporting of U.S., Detachable Lens Camera, Mirrorless Detachable Lens annual sales in dollars 2021.
#1 Lenses designed for professionals
Sony has jointly optimized the designs of lenses and cameras to meet their demands. Explore the Sony’s lenses that fit the needs of any photographer.
Resolution that’s ahead of evolution
What are the requirements for interchangeable lenses that will remain relevant in the face of continually evolving camera body performance? As a company that is largely driving that evolution, Sony has the answers.
Advanced simulation aids bokeh design
Advanced computer simulation technology is employed to design superb bokeh into the optics, achieving luxuriously smooth, soft background bokeh without jarring lines or edges.
More than just stunning images
Unparalleled imaging performance is accompanied by outstanding speed, efficiency, and reliability.
Sophisticated actuators refine focus
Industry leading actuator technology means faster, more precise focusing in manual or auto mode. Unerring focus precision helps to realize the full potential of these extraordinary lenses.
Flawless operation & reliability
Solid construction, comprehensive controls, and dust and moisture resistant design are just a few of the features that add up to impeccable performance in any shooting situation.